Category: 2008 Presidential Election
Summary: A psychological analysis of former North Carolina Sen. John Edwards reveals that his primary personality patterns are Ambitious/self-serving and Outgoing/gregarious — a personality composite known as the “amorous narcissist” — with secondary features of the Dauntless/adventurous and Accommodating/cooperative patterns.
Maverick McCain Finds His Mojo — But What Does It Mean? Patrick Sweetman and Aubrey Immelman January 7, 2008 John McCain’s victory in Tuesday’s New...
Analysis of Hillary Clinton’s Display of Emotion in New Hampshire Aubrey Immelman January 7, 2008 Regarding the incident on Monday, Jan. 7, when Hillary Clinton...
McCain’s Maverick Nature is Double-Edged Sword Amy Marschall and Aubrey Immelman October 14, 2008 As the 2008 presidential campaign enters the home stretch in a...
Summary: The Unit for the Study of Personality in Politics (USPP) ‘Media Tipsheet’ offers political reporters looking for a fresh story angle a sometimes unique, often unconventional perspective on politics.
John McCain’s primary personality pattern is Dauntless/dissenting, with secondary features of the Outgoing/gregarious and Dominant/controlling patterns. The combination of Dauntless and Outgoing patterns in McCain’s profile suggests a risk-taking adventurer personality composite. Leaders with this personality prototype are characteristically bold, fearless, sensation seeking, and driven by a need to prove their mettle.
Click on image for larger view John McCain: A Question of Temperament Aubrey Immelman St. Cloud Times November 1, 2008 As Arizona Sen. John McCain...
Barack Obama’s primary personality patterns are found to be Ambitious/confident and Dominant/asserting, with secondary features of the Accommodating/cooperative and Conscientious/respectful patterns. The combination of Ambitious and Accommodating patterns in Obama’s profile suggests a “confident conciliator” personality composite.
The dominant feature of Rudy Giuliani’s personality is a controlling, aggressive tendency. When a prominent aggressive tendency combines with moral certitude, the resulting personality prototype is the “hostile enforcer.”
Giuliani’s primary personality pattern is Dominant/aggressive, with secondary features of the Conscientious/dutiful and Ambitious/confident patterns. The combination of highly dominant and conscientious patterns in Giuliani’s profile suggests an aggressive enforcer personality composite.
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