Tagged: Unit for the Study of Personality in Politics

John McCain pictured in 2007.

2008 Presidential Election / John McCain

John McCain

John McCain’s primary personality pattern is Dauntless/dissenting, with secondary features of the Outgoing/gregarious and Dominant/controlling patterns. The combination of Dauntless and Outgoing patterns in McCain’s profile suggests a risk-taking adventurer personality composite. Leaders with this personality prototype are characteristically bold, fearless, sensation seeking, and driven by a need to prove their mettle.

Mitt Romeny

2012 Presidential Election / Mitt Romney / News / Personal Log

Election 2012: Romney May Face Lasting Damage from New Hampshire Campaign

Summary: Aubrey Immelman, director of the Unit for the Study of Personality in Politics at St. John’s University in Minnesota, said Mitt Romney may be overcompensating for his inability to connect with regular people. “Romney is neither an introvert nor an extravert,” said Immelman. “The key is his conscientiousness. People who are highly conscientious are just not good campaigners. He might be a good executive, but campaigning is his Achilles’ heel.”

Mitt Romney

2012 Presidential Election / Mitt Romney

Mitt Romney

Summary: A psychological analysis of former Massachusetts governor Mitt Romney revealed that Romney’s primary personality pattern is Conscientious/dutiful, complemented by secondary Dominant/asserting, Ambitious/confident, and Accommodating/cooperative features and a minor Retiring/reserved tendency — a personality composite that does not predict success in presidential elections.

2008 Presidential Election / Barack Obama

Barack Obama

Barack Obama’s primary personality patterns are found to be Ambitious/confident and Dominant/asserting, with secondary features of the Accommodating/cooperative and Conscientious/respectful patterns. The combination of Ambitious and Accommodating patterns in Obama’s profile suggests a “confident conciliator” personality composite.